Navidad memorable

Make your Christmas campaign memorable

After Halloween, Thanksgiving, Black Friday and Cyber Monday, The countdown begins for Christmas!     Christmas season is the most juicy commercially speaking, concentrating 20% ​​of annual sales. Besides, we Europeans will spend an average of 445 euros per inhabitant this Christmas campaign.   Good times for ecommerce In addition, ecommerce is a rising trend…

Black Friday

Black Friday starts now

  Black Friday has come to stay in Europe. Gone are the days when it was just another American tradition that happened right after Thanksgiving. Despite not being an European tradition, the retailers of the Old Continent have managed to turn this celebration into a new shopping experience for customers, which is already putting Winter…

multiculturalidad

6 Reasons why we believe in Multiculturalism

Multiculturalism is an increasingly common phenomenon in companies of the 21st century. Of course, the management of multicultural teams implies some challenges but their advantages are crystal-clear. Furthermore, in the words of Myrtha Casanova, founder of the European Institute for the Management of Diversity, ‚only the diverse, well-integrated human resources teams generate the innovation and…